The placeConstituency · South West · Electorate 72,509 · 2023 boundaries

Poole.

Labour Party MP Neil Duncan-Jordan holds the seat on 31.8% of the vote.

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Member of ParliamentNeil Duncan-Jordan · Labour Party
CouncilBournemouth, Christchurch and Poole
Boundary set2023
ONS codeE14001429
Electorate · 2024
72.5k
Registered to vote
2024 GE — winner
31.8%
Labour Party · +0.0pp over Con
Settlements
1
Largest: Poole
Crime · per 1k pop · 3mo
16.3
data.police.uk · 12mo rolling
Dispatch
9 Jun 2026

Single-town coastal seat, knife-edge and contested

Poole is a single-town coastal seat on the South West coast, its electorate of roughly 72,500 drawn almost entirely from the town of Poole itself, which accounts for the whole of the constituency. It is an older and comparatively settled place: the median age is 44, around a third of residents hold a degree, and the population is overwhelmingly White. There is no scatter of competing settlements here and no rural hinterland to speak of -- the seat is the town. Local services are run by Bournemouth, Christchurch and Poole, the unitary authority created from the 2019 merger of three neighbouring towns, eight of whose wards fall within this constituency.

The ward map is unusually fragmented. Across the eighteen most recent ward contests the Liberal Democrats led with eight, but locally branded outfits -- the Party for Poole People and Poole Engage -- between them took seven, with Labour and the Conservatives trailing. That spread points to a politics organised around town identity as much as national party, with no single force in clear command. The parliamentary picture is finer still. In 2024 Labour took the seat on 31.8 per cent, edging the Conservatives, who polled the same share to the decimal; on the figures available the margin was as close as a result can be. It marked a sharp reversal from 2019, when the Conservatives carried Poole comfortably with nearly three votes in five.

On that arithmetic the seat reads as genuinely contested rather than settled, its first-past-the-post outcome resting on a knife-edge and its ward politics splintered among local and national contenders alike. Recent coverage of the council has had a broadly administrative, service-delivery character -- the routine business of waste rounds, road repairs and devolving powers to new town bodies -- rather than anything sharper. Neil Duncan-Jordan, Labour's member since 2024, sits among these crosscurrents; he has broken with his party on two whipped divisions in the past quarter and speaks most often on social care and the economy. The standing implication is of a town in political flux, won by the narrowest of margins and far from anyone's safe ground.

31.8%
Lab vote · 2024 GE
1
Council overlapping the seat
8
Wards · 18 councillors
§ 01The local picture — wards.8 wards · 18 councillors

Ward-level direction-of-travel: who controls what, who flipped recently, who holds the line.

WardLatest winnerVotesCouncilLast cycle
Canford Cliffs Gavin Wright1,720Bournemouth, Christchurch and Poole LDMay 2024
Creekmoor(2 seats)Butt · Slade1,734Bournemouth, Christchurch and Poole LDMay 2023
Hamworthy(3 seats)Hitchcock · Bagwell · Cooper2,328Bournemouth, Christchurch and Poole LDMay 2023
Newtown & Heatherlands(3 seats)Poidevin · Earl · MacKrow5,292Bournemouth, Christchurch and Poole LDMay 2023
Oakdale(2 seats)Rice · Miles1,901Bournemouth, Christchurch and Poole LDMay 2023
Parkstone(2 seats)Goodall · Harman2,553Bournemouth, Christchurch and Poole LDMay 2023
Penn Hill(2 seats)Clements · Walters2,641Bournemouth, Christchurch and Poole LDMay 2023
Poole Town(3 seats)Hadley · Howell · Aitkenhead2,699Bournemouth, Christchurch and Poole LDMay 2023

Source · Democracy Club · DCLEAPIL v1.0 (CC BY-SA 4.0)

§ 02Settlements.1 named places

The seat’s population is concentrated in Poole (96,904). Total population across named built-up areas: 96,904.

city 96,904

Source · ONS Built-Up Areas · Census 2021

SettlementPop.Class
Poole96,904city
§ 03Demographics.Census 2021 · vs national avg

Headline indicators.

IndicatorLocalNationalΔ
Employment rate57.3%57.1%0%
Owner-occupied67.4%63.1%+7%
Private rented21.3%20.0%+7%
Social rented11.2%16.8%-33%

Ethnicity.

White93.5%
Asian3.0%
Black0.7%
Mixed2.0%
Other0.9%

Source · Census 2021

Population by age & sexCensus 2021 · 18 bands · click to expand
Male 48.6% Female 51.4% Median seat
MaleAgeFemale
85+
80-84
75-79
70-74
65-69
60-64
55-59
50-54
45-49
40-44
35-39
30-34
25-29
20-24
16-19
10-15
5-9
0-4

Source · Census 2021 (ONS) · % of usual residents; tick marks the median seat per band

§ 04Local economy.Income · tax · businesses · schools
Median income
£29,100
HMRC SPI · 2024
Mean income
£40,600
HMRC SPI · 2024
Businesses
4,495
VAT/PAYE-registered
Schools
24
16 primary · 4 secondary
GCSE pass
76.2%
Attainment 8: 51.8

Income tax contribution.

Total income tax£385m
Taxpayers54,000
Median per taxpayer£2,890
Mean per taxpayer£7,180

Source · HMRC SPI · ±8% confidence

Where the money flows back in.

For council finance & suppliers

This constituency is served by Bournemouth, Christchurch and Poole. Each council’s service spend, peer rank and supplier list lives on its own page — open from the meta block above or the compass strip below.

For household tax breakdown

Move the income slider on My place to see income tax, NI, VAT and council tax against your earnings — the household lens.

§ 05Recorded crime.data.police.uk · 12-month rolling

Headline rate.

Per 1k pop · 3mo
16.3
-21% vs national
Monthly avg / 1k
5.4
12-month rolling
Top category
Violence & sexual offences
36% of recorded crime

By category.

Violence & sexual offences5.9
Anti-social behaviour3.7
Criminal damage & arson1.4
Vehicle crime1.1
Other theft1.1
Shoplifting0.9
Burglary0.7

Source · data.police.uk · 3-month rate per 1,000 pop

Showing 7 of 15·All 15 categories — full monthly trend & settlement breakdown
§ 06Election history.5 contests · created on 2023 boundaries

2024 — full result.

CandidateVotes%
Neil Duncan-JordanWONLab14,16831.8
Robert SymsCon14,15031.8
Andrei DragotoniuRef7,42916.7
Oliver WaltersLD5,50712.4
Sarah WardGrn2,2185.0
Joe CroninInd6981.6
Leanne BarnesInd3250.7

Turnout 44,495

Prior contests.

YearWinner%
2019Robert SymsCon58.7
2017Robert SymsCon58.0
2015Robert SymsCon50.1
2010Syms, RobertCon47.5
Sources, methods & last update
Method The dispatch paragraphs are AI-generated from the public sources listed below. Every figure links to its source. If we’re wrong, please tell us — corrections within 48 hours.
BoundariesONS Open Geography Portal
2023 boundary review
Wards & councilsLGBCE · Democracy Club
DCLEAPIL v1.0 (CC BY-SA 4.0)
SettlementsONS Built-Up Areas
Census 2021
DemographicsONS · Nomis · Census 2021
National avg over 575 seats
Income & taxHMRC SPI
±8% confidence
SchoolsDfE · attainment data
Crimedata.police.uk
LSOA-aggregated · rolling 12mo
ElectionsElectoral Commission