Goole & Pocklington.
Conservative and Unionist Party MP David Davis holds the seat on 38.2% of the vote.
8 Jun 2026
East Riding market towns, Conservative-leaning, margin narrowing
Goole and Pocklington is a seat of small towns and open country in the East Riding, drawn on the 2023 boundaries and home to around 107,000 people. Goole, a port town on the Ouse, is the largest settlement at roughly 20,000, ahead of Brough on the Humber, with Pocklington, South Cave and Howden forming a network of market towns around a substantial rural and dispersed population. The seat skews older than the national picture, with a median age of 46, and is overwhelmingly White. Local services across all nine of its wards run through one body, East Riding of Yorkshire, a unitary authority.
That single-council footprint gives the seat a coherent local politics without a clear owner. Across the most recent ward contests, all held in 2023, Conservatives took the larger share of seats, with Independents and Liberal Democrats dividing much of the rest -- a fragmented rather than uniform map. At Westminster the seat went Conservative at its first outing in 2024, on a little over 38 per cent, with Labour the runner-up some seven points back. The sitting member, David Davis, has represented this corner of the East Riding since 2008.
On the figures available the seat reads as Conservative-leaning but not insulated, with a single-figure margin over Labour and a ward map in which independents and Liberal Democrats hold meaningful ground. Recent local coverage has had a flat, administrative character, weighted toward routine council business, and the seat has kept a low national profile. That combination leaves it contested at the margins rather than settled.
Ward-level direction-of-travel: who controls what, who flipped recently, who holds the line.
| Ward | Latest winner | Votes | Council | Last cycle |
|---|---|---|---|---|
| Dale(3 seats) | Gill · Meredith · Gill | 6,397 | East Riding of Yorkshire Con | May 2023 |
| Goole North(2 seats) | Handley · Coultish | 1,637 | East Riding of Yorkshire Con | May 2023 |
| Goole South(2 seats) | Jeffreys · Jeffreys | 1,254 | East Riding of Yorkshire Con | May 2023 |
| Howden | David Howard | 933 | East Riding of Yorkshire Con | May 2023 |
| Howdenshire(3 seats) | Bayram · Wilkinson · Aitken | 4,887 | East Riding of Yorkshire Con | May 2023 |
| Pocklington Provincial(3 seats) | Cousins · Needham · Shephard | 5,508 | East Riding of Yorkshire Con | May 2023 |
| Snaith, Airmyn, Rawcliffe and Marshland(2 seats) | Fox · Sargeantson | 2,265 | East Riding of Yorkshire Con | May 2023 |
| South Hunsley(2 seats) | Corless · Hopton | 2,723 | East Riding of Yorkshire Con | May 2023 |
| Wolds Weighton(3 seats) | Cary · Hammond · West | 5,016 | East Riding of Yorkshire Con | May 2023 |
Source · Democracy Club · DCLEAPIL v1.0 (CC BY-SA 4.0)
The seat’s population is concentrated in Goole (20,205), with Brough (East Riding of Yorkshire) (13,520) as the second pole. Total population across named built-up areas: 104,409.
Source · ONS Built-Up Areas · Census 2021
| Settlement | Pop. | Class |
|---|---|---|
| Goole | 20,205 | town |
| Brough (East Riding of Yorkshire) | 13,520 | town |
| Rural & dispersed | 12,202 | town |
| Pocklington | 9,883 | town |
| South Cave | 6,207 | town |
| Howden | 5,372 | town |
Headline indicators.
| Indicator | Local | National | Δ |
|---|---|---|---|
| Employment rate | 58.5% | 57.1% | +3% |
| Owner-occupied | 74.8% | 63.1% | +19% |
| Private rented | 16.4% | 20.0% | -18% |
| Social rented | 8.7% | 16.8% | -48% |
Ethnicity.
Source · Census 2021
Population by age & sexCensus 2021 · 18 bands · click to expand
Source · Census 2021 (ONS) · % of usual residents; tick marks the median seat per band
Income tax contribution.
| Total income tax | £365m |
| Taxpayers | 59,000 |
| Median per taxpayer | £2,850 |
| Mean per taxpayer | £6,150 |
Source · HMRC SPI · ±8% confidence
Where the money flows back in.
This constituency is served by East Riding of Yorkshire. Each council’s service spend, peer rank and supplier list lives on its own page — open from the meta block above or the compass strip below.
Move the income slider on My place to see income tax, NI, VAT and council tax against your earnings — the household lens.
Headline rate.
By category.
Source · data.police.uk · 3-month rate per 1,000 pop
2024 — full result.
| Candidate | Votes | % | |
|---|---|---|---|
| David DavisWON | Con | 18,981 | 38.2 |
| Liam Draycott | Lab | 15,409 | 31.0 |
| Rich Kelly | Ref | 9,054 | 18.2 |
| Dale Needham | LD | 3,380 | 6.8 |
| Angela Stone | Grn | 2,451 | 4.9 |
| Shona Wade | Ind | 467 | 0.9 |
Turnout 49,742
Prior contests.
Created on the 2023 boundary review. 2024 General Election was the first contest on these boundaries.
Sources, methods & last update
2023 boundary review
DCLEAPIL v1.0 (CC BY-SA 4.0)
Census 2021
National avg over 575 seats
±8% confidence
LSOA-aggregated · rolling 12mo