The placeConstituency · South West · Electorate 72,354 · 2023 boundaries

Bournemouth East.

Labour Party MP Tom Hayes holds the seat on 40.8% of the vote.

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Member of ParliamentTom Hayes · Labour Party
CouncilBournemouth, Christchurch and Poole
Boundary set2023
ONS codeE14001115
Electorate · 2024
72.4k
Registered to vote
2024 GE — winner
40.8%
Labour Party · +12.2pp over Con
Settlements
1
Largest: Bournemouth
Crime · per 1k pop · 3mo
18.5
data.police.uk · 12mo rolling
Dispatch
8 Jun 2026

Coastal city seat, four-way wards, Labour-held since 2024

Bournemouth East is a wholly urban seat, defined by a single coastal city rather than a scatter of towns. The built-up area of Bournemouth accounts for effectively all of its 97,871 residents, taking in the eastern districts of Boscombe, Southbourne, Pokesdown and Springbourne. The population is broadly middle-aged, with a median of 40, and a little over a third are degree-educated. Its nine wards are served by Bournemouth, Christchurch and Poole, a single unitary authority covering the wider conurbation.

The ward picture is unusually fragmented. Across the most recent contests, fought between 2023 and 2024, the four main parties have each taken seats -- Greens and Labour leading, the Liberal Democrats and Conservatives trailing -- with no single party dominant. That patchwork sits beneath a clearer parliamentary shift. Labour took the seat in 2024 on 40.8 per cent, ahead of the Conservatives on 28.6 per cent, reversing a comfortable Conservative win in 2019. Tom Hayes holds the seat for Labour, with no whipped dissent recorded in recent months.

The direction of travel appears genuinely open rather than settled, a seat that changed hands recently and whose wards remain split four ways. Recent local coverage has had a broadly administrative tenor, centred on council service delivery and the town's efforts to manage its own image rather than acute controversy. Among recorded offences, vehicle crime appears to run around half above the local average and anti-social behaviour roughly a third higher. On the figures available the constituency looks contested rather than secure for any one party.

40.8%
Lab vote · 2024 GE
1
Council overlapping the seat
9
Wards · 16 councillors
§ 01The local picture — wards.9 wards · 16 councillors

Ward-level direction-of-travel: who controls what, who flipped recently, who holds the line.

WardLatest winnerVotesCouncilLast cycle
Boscombe East & Pokesdown(2 seats)Connolly · Farquhar2,697Bournemouth, Christchurch and Poole LDMay 2023
Boscombe West(2 seats)Martin · Canavan1,256Bournemouth, Christchurch and Poole LDMay 2023
East Cliff & Springbourne Sara Louise Armstrong817Bournemouth, Christchurch and Poole LDJun 2023
East Southbourne & Tuckton(2 seats)Nanovo · Richardson3,302Bournemouth, Christchurch and Poole LDMay 2023
Littledown & Iford(2 seats)Dove · Williams1,832Bournemouth, Christchurch and Poole LDMay 2023
Moordown(2 seats)Salmon · Salmon1,993Bournemouth, Christchurch and Poole LDMay 2023
Muscliff & Strouden Park Toby Edward George Slade1,008Bournemouth, Christchurch and Poole LDOct 2024
Queen's Park(2 seats)Keddie · Carr-Brown1,617Bournemouth, Christchurch and Poole LDMay 2023
West Southbourne(2 seats)Chick · Hanna2,459Bournemouth, Christchurch and Poole LDMay 2023

Source · Democracy Club · DCLEAPIL v1.0 (CC BY-SA 4.0)

§ 02Settlements.1 named places

The seat’s population is concentrated in Bournemouth (106,942). Total population across named built-up areas: 106,942.

city 106,942

Source · ONS Built-Up Areas · Census 2021

SettlementPop.Class
Bournemouth106,942city
§ 03Demographics.Census 2021 · vs national avg

Headline indicators.

IndicatorLocalNationalΔ
Employment rate57.5%57.1%+1%
Owner-occupied57.0%63.1%-10%
Private rented34.0%20.0%+70%
Social rented9.0%16.8%-46%

Ethnicity.

White88.0%
Asian4.6%
Black1.6%
Mixed3.6%
Other2.1%

Source · Census 2021

Population by age & sexCensus 2021 · 18 bands · click to expand
Male 49.1% Female 50.9% Median seat
MaleAgeFemale
85+
80-84
75-79
70-74
65-69
60-64
55-59
50-54
45-49
40-44
35-39
30-34
25-29
20-24
16-19
10-15
5-9
0-4

Source · Census 2021 (ONS) · % of usual residents; tick marks the median seat per band

§ 04Local economy.Income · tax · businesses · schools
Median income
£27,400
HMRC SPI · 2024
Mean income
£36,200
HMRC SPI · 2024
Businesses
3,400
VAT/PAYE-registered
Schools
27
17 primary · 5 secondary
GCSE pass
79.5%
Attainment 8: 54.6

Income tax contribution.

Total income tax£288m
Taxpayers53,000
Median per taxpayer£2,750
Mean per taxpayer£5,470

Source · HMRC SPI · ±8% confidence

Where the money flows back in.

For council finance & suppliers

This constituency is served by Bournemouth, Christchurch and Poole. Each council’s service spend, peer rank and supplier list lives on its own page — open from the meta block above or the compass strip below.

For household tax breakdown

Move the income slider on My place to see income tax, NI, VAT and council tax against your earnings — the household lens.

§ 05Recorded crime.data.police.uk · 12-month rolling

Headline rate.

Per 1k pop · 3mo
18.5
-11% vs national
Monthly avg / 1k
6.2
12-month rolling
Top category
Violence & sexual offences
33% of recorded crime

By category.

Violence & sexual offences6.1
Anti-social behaviour4.4
Vehicle crime1.8
Criminal damage & arson1.3
Other theft1.2
Public order0.9
Burglary0.9

Source · data.police.uk · 3-month rate per 1,000 pop

Showing 7 of 15·All 15 categories — full monthly trend & settlement breakdown
§ 06Election history.5 contests · created on 2023 boundaries

2024 — full result.

CandidateVotes%
Tom HayesWONLab18,31640.8
Tobias EllwoodCon12,83728.6
Martin HouldenRef6,26814.0
Jon NicholasLD3,0826.9
Joe SalmonGrn2,7906.2
Kieron WilsonInd1,5293.4
Miles PennInd880.2

Turnout 44,910

Prior contests.

YearWinner%
2019Tobias EllwoodCon50.6
2017Tobias EllwoodCon51.9
2015Tobias EllwoodCon49.2
2010Ellwood, TobiasCon48.4
Sources, methods & last update
Method The dispatch paragraphs are AI-generated from the public sources listed below. Every figure links to its source. If we’re wrong, please tell us — corrections within 48 hours.
BoundariesONS Open Geography Portal
2023 boundary review
Wards & councilsLGBCE · Democracy Club
DCLEAPIL v1.0 (CC BY-SA 4.0)
SettlementsONS Built-Up Areas
Census 2021
DemographicsONS · Nomis · Census 2021
National avg over 575 seats
Income & taxHMRC SPI
±8% confidence
SchoolsDfE · attainment data
Crimedata.police.uk
LSOA-aggregated · rolling 12mo
ElectionsElectoral Commission